I woke up one morning and my wife looked me in the face and said "Look at these wrinkles. You're looking old!" I'm 26. She sort of meant it as a compliment, because she thinks wrinkles on a man are handsome or something crazy like that. I respectfully disagree. My stressful work and constant travel are wearing my biology down. I'm planning to live to 120, so I need to start taking better care of myself. I was religious about skincare when I was a teenager (mom was an esthetician, don't make fun) but I really have let it go for the last decade. I got this face cleanser and the serum that goes with it. I use my own moisturizer, not theirs, but I might switch soon. This stuff is amazing. After one week of use, my skin is more even, fewer red spots, the blackheads on my nose (my main issue) appear smaller, and I just look younger/fresher. I usually use once a day, and use a face scrubber like the "My Life My Shop Ultimate Spin Facial Cleansing Brush"Will continue to use for sure. Would recommend for any guy.